2AAskp photo by Michael Pope

In Your Customer Relations, Is Your Experience Working Against You?

When it comes to building or remodeling a home, trade jargon and assumptions can cost you big time! I am sure many of you reading this are nodding your head from your own experience. Construction law journals are filled with cases of misunderstandings. So what are you doing to make sure your client understands you and you understand them? Here is the short list of things to consider: [...]

Customer Conflict Prevention...Not Conflict Resolution

In any prolonged customer engagement, as in the custom home building industry, rarely found are preemptive practices for customer conflict prevention. If you are a professional in residential custom building, either in the design or construction side, have you had more customer ‘headaches’ than you’d care to think about? If you are a homeowner who [...]